Eco-Pak - Revision history

Admin: /* Subsequent Use */

2010-06-19T23:58:01Z

Subsequent Use

← Older revision		Revision as of 17:58, 19 June 2010
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	== Subsequent Use ==		== Subsequent Use ==

	* Ivy Hill originally planned to use name the '''ECO PAK FLP''' for their [[FLP]] snap cases, which were launched in 1993. At least one release featured this branding, which was subsequently abandoned.		* Ivy Hill originally planned to use name the '''ECO PAK FLP''' for their [[FLP]] snap cases, which were launched in 1993. At least one release featured this branding, which was subsequently abandoned in favor of just '''FLP'''.
	* US packaging company [http://www.napcousa.com/entertainment-packaging.shtml NAPCO] uses the name '''ECOpak''' for a form of paper-based CD/DVD packaging. They abandoned an attempt to trademark the name in 2008.		* US packaging company [http://www.napcousa.com/entertainment-packaging.shtml NAPCO] uses the name '''ECOpak''' for a form of paper-based CD/DVD packaging. They abandoned an attempt to trademark the name in 2008.

	[[Category: CD packaging]]		[[Category: CD packaging]]

Admin at 23:57, 19 June 2010

2010-06-19T23:57:39Z

← Older revision		Revision as of 17:57, 19 June 2010
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	Eco-Pak is the brand name for a CD packaging format created in 1990 by [[Ivy Hill Packaging]], at the time a subsidiary of Time Warner. As sold, the cardboard-and-plastic Eco-Pak was roughly the size of a conventional CD longbox, retaining the advantages that form factor had for retailers (such as compatibility with existing store fixtures). After purchase, the packaging could be folded down to approximately the size of a standard CD jewel case for long-term use. It distinguished itself from the conceptually-similar [[Digitrak]] by eliminating the disposable portions of the packaging: all that the purchaser had to throw away was the shrinkwrap.		{{Infobox packaging
			\| Name = Eco-Pak
			\| Creator = [[Ivy Hill Packaging]]
			\| Capacity = Single CD
			\| PrimaryUsers = Warner Bros. labels
			\| Trademark = Eco-Pak
			\| TM_Filed = 22 Apr 1991
			\| TM_Abandoned = 23 Nov 1992
			}}

			Eco-Pak was the brand name for a CD packaging format created in 1990 by [[Ivy Hill Packaging]], at the time a subsidiary of Time Warner. As sold, the cardboard-and-plastic Eco-Pak was roughly the size of a conventional CD longbox, retaining the advantages that form factor had for retailers (such as compatibility with existing store fixtures). After purchase, the packaging could be folded down to approximately the size of a standard CD jewel case for long-term use. It distinguished itself from the conceptually-similar [[Digitrak]] by eliminating the disposable portions of the packaging: all that the purchaser had to throw away was the shrinkwrap.

	Initially announced at the 1991 meeting of National Association of Recording Merchandisers (NARM), Time Warner's launch of the Eco-Pak was unusually public for a packaging initiative. The company claimed that consumers surveyed preferred the design to existing alternatives, and stated its intent to use the format across its entire portfolio of CD releases. And of course the idea that the "Eco"-Pak was "ecologically" preferable to the disposable longbox was implicit in its name.		Initially announced at the 1991 meeting of National Association of Recording Merchandisers (NARM), Time Warner's launch of the Eco-Pak was unusually public for a packaging initiative. The company claimed that consumers surveyed preferred the design to existing alternatives, and stated its intent to use the format across its entire portfolio of CD releases. And of course the idea that the "Eco"-Pak was "ecologically" preferable to the disposable longbox was implicit in its name.
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	[[File:Eco-pak-sticker.jpg]]		[[File:Eco-pak-sticker.jpg]]

	~~The~~ world wasn't ready for CD packaging that needed an instruction sheet~~. Ivy Hill abandoned the trademark at the end of 1992, which allowed a number of other packaging designs to use the name~~.		Apparently the world wasn't ready for CD packaging that needed an instruction sheet.

	== Known Eco-Pak Releases ==		== Known Eco-Pak Releases ==

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	* INXS: ''Welcome To Wherever You Are'' (Atlantic Records; August 3, 1992)		* INXS: ''Welcome To Wherever You Are'' (Atlantic Records; August 3, 1992)
	* Pearl Jam: ''Vs.'' (Epic ZK 53136; October 19, 1993 - packaging used at the band's request)		* Pearl Jam: ''Vs.'' (Epic ZK 53136; October 19, 1993 - packaging used at the band's request)

			== Subsequent Use ==

			* Ivy Hill originally planned to use name the '''ECO PAK FLP''' for their [[FLP]] snap cases, which were launched in 1993. At least one release featured this branding, which was subsequently abandoned.
			* US packaging company [http://www.napcousa.com/entertainment-packaging.shtml NAPCO] uses the name '''ECOpak''' for a form of paper-based CD/DVD packaging. They abandoned an attempt to trademark the name in 2008.

	[[Category: CD packaging]]		[[Category: CD packaging]]

Admin: add to packaging category

2010-06-01T01:49:26Z

add to packaging category

← Older revision		Revision as of 19:49, 31 May 2010
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	* INXS: ''Welcome To Wherever You Are'' (Atlantic Records; August 3, 1992)		* INXS: ''Welcome To Wherever You Are'' (Atlantic Records; August 3, 1992)
	* Pearl Jam: ''Vs.'' (Epic ZK 53136; October 19, 1993 - packaging used at the band's request)		* Pearl Jam: ''Vs.'' (Epic ZK 53136; October 19, 1993 - packaging used at the band's request)

			[[Category: CD packaging]]

Admin at 01:46, 1 June 2010

2010-06-01T01:46:34Z

← Older revision		Revision as of 19:46, 31 May 2010
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	In the end, few releases were ever issued in the Eco-Pak. The design's failures were best summed up by the sticker that eventually appeared on some releases:		In the end, few releases were ever issued in the Eco-Pak. The design's failures were best summed up by the sticker that eventually appeared on some releases:

			[[File:Eco-pak-sticker.jpg]]

	The world wasn't ready for CD packaging that needed an instruction sheet. Ivy Hill abandoned the trademark at the end of 1992, which allowed a number of other packaging designs to use the name.		The world wasn't ready for CD packaging that needed an instruction sheet. Ivy Hill abandoned the trademark at the end of 1992, which allowed a number of other packaging designs to use the name.

Admin: Created page with 'Eco-Pak is the brand name for a CD packaging format created in 1990 by Ivy Hill Packaging, at the time a subsidiary of Time Warner. As sold, the cardboard-and-plastic Eco-Pak…'

2010-06-01T01:40:51Z

Created page with 'Eco-Pak is the brand name for a CD packaging format created in 1990 by Ivy Hill Packaging, at the time a subsidiary of Time Warner. As sold, the cardboard-and-plastic Eco-Pak…'

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Eco-Pak is the brand name for a CD packaging format created in 1990 by [[Ivy Hill Packaging]], at the time a subsidiary of Time Warner. As sold, the cardboard-and-plastic Eco-Pak was roughly the size of a conventional CD longbox, retaining the advantages that form factor had for retailers (such as compatibility with existing store fixtures). After purchase, the packaging could be folded down to approximately the size of a standard CD jewel case for long-term use. It distinguished itself from the conceptually-similar [[Digitrak]] by eliminating the disposable portions of the packaging: all that the purchaser had to throw away was the shrinkwrap.

Initially announced at the 1991 meeting of National Association of Recording Merchandisers (NARM), Time Warner's launch of the Eco-Pak was unusually public for a packaging initiative. The company claimed that consumers surveyed preferred the design to existing alternatives, and stated its intent to use the format across its entire portfolio of CD releases. And of course the idea that the "Eco"-Pak was "ecologically" preferable to the disposable longbox was implicit in its name.

CD buyers were unconvinced. Time Warner's consumer surveys had only compared the Eco-Pak to the longbox and other similar designs, not to jewel-case-only packaging. It also became clear that the Eco-Pak used almost as much cardboard and plastic as a jewel case and longbox combined, and was likely more difficult to recycle than either one.

In the end, few releases were ever issued in the Eco-Pak. The design's failures were best summed up by the sticker that eventually appeared on some releases:

The world wasn't ready for CD packaging that needed an instruction sheet. Ivy Hill abandoned the trademark at the end of 1992, which allowed a number of other packaging designs to use the name.

== Known Eco-Pak Releases ==

* Dee-Lite: ''Infinity Within'' (Elektra Records 9 61313-2; June 23, 1992 - first known Eco-Pak release)
* INXS: ''Welcome To Wherever You Are'' (Atlantic Records; August 3, 1992)
* Pearl Jam: ''Vs.'' (Epic ZK 53136; October 19, 1993 - packaging used at the band's request)